RESPONSE, funded by the European Commission 6th Framework Programme is the first attempt to study systematically CSR as both an organizational practice and an individual behaviour. There is only so much that can be accomplished with organizational initiatives such as codes of ethics and social reports or even the creation of specialized structures handling the diverse issues related to the company’s activities’ impact on society. The fundamental problem lies in facilitating the adaptation of individual mindsets, emotional attitudes and values to the appreciation of the full impact of decisions and actions on the well-being of internal and external stakeholders.
Click here to read the press coverage of the report by the Financial Times.